Wednesday, June 1, 2011
This is fascinating
Okay, watch the above video, as tedious as you'll undoubtedly find it. There's something fascinating going on here- I think this is seriously the final, dying twitch of American metalcore before it permanently expires. Think about it: THIS is the A-game that one of the bigger labels in metalcore is bringing to the table. What does this mean? Only one thing: that metalcore as we know it is finally cannibalizing itself and like the uroboros is about to disappear into its own stomach. There's a lot to see in this video, so you might want to watch it a few times.
Play this game real quick: try, over the course of the video, to brainstorm as many different bands Motionless In White are trying to copy, both visually and musically. Here's a quick list I've come up with off the top of my head:
Cradle of Filth
My Chemical Romance
The Devil Wears Prada
August Burns Red
About a million different US melodeath/metalcore bands
Keep in mind this is just a list I improvised literally right now; there's undoubtedly a thousand other bands they're trying to steal from at the same time. Their look is an insane hodgepodge of Hot Topic goth circa '00 and emo kid circa '05 (all terribly dated) and their music is just any idea they can grasp at thrown together. The most amazing thing about it, though, is just how dated every element of it is, not just the visuals; the US metalcore scene is grasping at straws so desperately that they're attempting to rehash musical and visual elements from DECADES ago in order to maintain relevancy to kids who are all moving on to deathcore.
I guess you could say the beginning of the end was in 2005, when Job For a Cowboy released their first EP and almost single-handedly created what we see as deathcore today, but the real acceleration happened when bands like Impending Doom and Suicide Silence started churning out minimal, brutal, short songs with two riffs and about a trillion breakdowns each. To metalcore kids, who are really just looking for something heavy and extreme, this was the natural progression, leaving all the standard metalcore bands either desperately trying to dive headlong into emo for crossover potential or attempting to beef up their sound for the changing times.
Motionless In White is a fascinating artifact of an era that's been dead for years now and people are only starting to realize. Look upon their jet-black hair, synchronized headbanging, and awkwardly implemented clean vocals and synths like the mighty Tyrannosaurus Rex- once a great titan, now a museum exhibition